BPMA partners with COGS awards
The BPMA, one of the UK’s leading Trade Associations for the promotional merchandise industry, have become a partner to the Marketing Services Awards called The COGS organised by the Institute of Promotional Marketing.
Annie Swift, Chief Executive of the IPM, says “We all know that many of the great promotional marketing campaigns just couldn’t happen without a huge amount of hard work behind the scenes. Big ideas are great: but someone has to implement those ideas and make them work. The whole purpose of The COGS 2012 is to recognize and reward the individuals and companies that, in the experience and opinion of their own clients and an expert second round judging panel, provide outstanding service, above and beyond what is expected of them.”
The partnership with the COGS awards is a great platform for bpma to promote the importance and results that promotional merchandise can deliver when used as part of a multi channel marketing campaign. Neal Beagles, Chairman of the bpma and Gordon Glenister Director General of the bpma will present to 5 award winners on stage at the well attended event.
The winners of the 17 award categories will be announced at the COGS Awards luncheon on Friday 21st September.