Phew what a scorcher! A great opportunity for branding

Well, it seems it has finally happened … no, NOT the World Cup (there are other things going on in the world), I mean the sun has finally come out. So, we are all donning our shorts, strappy tops and T-shirts and getting outside. Many of us will be indulging in sports (whether that’s gently flying a kite, some serious running, sailing, surfing, golf … or even just walking). Others will be watching sports (such as the Wimbledon tennis tournament), but whether you are taking part or observing, you will certainly see some examples of promotional merchandise in action and if you are thinking of using branded sports merchandise for your next campaign, here are some ideas. 

Flying High

AMT Marketing has a wide range of outdoor promotional products. The company’s extensive range of kites is perfect for an outdoor promotional event or giveaway this summer, and what better way to fly your message high above the competition than with a kite?

A promotional foldable Frisbee is another great way to promote a brand and to get people active during the summer months. The foldable Frisbee fits into a small pouch, ideal for mailing.

AMT also has a large range of sport related merchandise. There are mini cricket bats, mini cricket balls and full size ones, all of which can be branded. For the larger sporting events, try banger sticks and roller banners; these are als o fun and noisy, creating the perfect sporting atmosphere.

For outdoor events, such as football and golf, AMT can offer flags and bunting to promote the brand, as well as teardrop flags that are eye catching and attention grabbing. AMT Marketing

Vuvuzela – You Read it Here First

Well, you heard about it here first! The Vuvuzela that is. I know it’s a bit of a Marmite thing (you either love it, or hate it), but we did tell you about the Vuvuzela as far back as October 2009. Which made it a bit annoying when certain broadcasters acted as thought they had discovered it in June 2010!

The big question now is … will it catch on? Will we be hearing that distinctive Vuvuzela sound at future football matches, or will it spread to other sports arenas?

If you think it will catch on, you can get your Vuvuzelas from Perkal Gifts of South Africa. But wait, there’s more! Perkal can also supply sockazella (vuvu socks) to keep your instrument warm during the winter. Minimum order is Min Order 50 units.

If you are not a Vuvu fan and you’d rather block out the noise, Perkal can also supply Pulgazella (earplugs) that protect your ears in style (again, minimum order 50 units).

Moving away from the Vuvu, you can also source 60cm soft soccer stress balls, tabletop soccer games and soccer umbrellas from Perkal.

 

Keeping Covered

Of course, no branded sporting merchandise collection would be complete without a polo shirt (pictured) or T-Shirt. Screenworks specialises in screen printing and embroidery onto a wide range of clothing types. The polo shirt is a great product when promoting your company, this can be both screen printed or embroidered.

The Cotton Shopper was Screenworks’ number 1 seller in 2009 and has become a great contender to the T-shirt in 2010. This products has so many benefits, it’s eco friendly, cost effective and there are large stocks available.  They are the perfect choice for a promotional event as giveaways, with prices as little as 45p per unit. Screenworks

Bespoke Sportswear

 Team Colours provide an ideal bespoke sports kit and teamwear service – including full colour printing. One of the UK’s top manufacturers, the company produces garments in the style and colours of your choice suitable for team tours, tournaments, special occasions, as well as bags, caps and other accessories. 

Team Colours has its own, well equipped, print and embroidery facility and can reproduce full colour images, logos, badges, slogans or other messages and can also produce brilliant sublimated garments for that extra-special eye-catching design.

The company is a Servive partner; this is an EU project to promote the production of custom-made products in the European Market. Team Colours

Staying with textiles, Kansons Overseas Ltd was established in 1993 with the vision to deliver to the market top quality textile promotional product. Kansons is one of the India’s reputed manufacturers and exporters of fancy bags, promotional bags, aprons, backpacks, school bags, towels and insulated lunch totes.  

This lunch tote, great for carrying refreshments to ourdoor sporting events, features waterproof polyester with foam sheet and insulated fabric inside to maintain the temperature of your food. It’s available in black, navy, red and green. Dimensions are 9”h x 14.5”w. It also has a flexible and stretchable handle to carry it comfortably, a zipper at the top of the main compartment and an extra pocket outside, useful keys, wallet, etc. 

 Sports Bottles

Whether taking part in, or just watching sports events, you need to stay hydrated. 4imprints new 600ml aluminium sports bottles carry a retro design – exclusive to 4imprint which means you won’t find these bottles anywhere else! They also have a large print area to display your company logo and are designed to take a full colour dye sublimated print. Alternatively add your own full colour photo or graphic to a white or brushed silver bottle. 

These bottles are supplied with a threaded stopper, drinking cap and are also available in 400ml size. 4imprint

Co-Prom supply a sports bottle to the British Army which features the unique patented “Jetflow” cap valve. 

Co-Prom tell us that this one is is more hygienic than contemporary bottles (no actual contact required between valve and mouth and no opening of valve with teeth etc).

The company has recently re-launched it’s new website. Take a look Co-Prom

It’s Not The Winning – It’s The Taking Part

We are often told, ‘It’s not the winning – it’s the taking part that’s important’. Rubbish! Everyone likes to win and to be acknowledged for their sports prowess. Crystal Impressions supplies many different types of awards, from wood to crystal, but the crystal awards are really popular at the moment as sports awards. 

Paul Bonning of Crystal Impressions told Promo e-News, “More and more customers want custom-made designs to match a certain theme for an event or something that is specific to a particular sports club. If they choose the metal route, this is often prohibitive due to the high tooling cost, however if they opt for crystal, Crystal Impressions can create a wonderful 3D image of either the sport or the club’s logo, or both, with minimal origination cost. 

“These 3D crystal awards are really substantial and eye catching, we also have many standard sports designs, such as tennis players, footballers, golfers, basketball players, horse riders, etc. Also, popular with affluent clubs is actually putting the stadium’s lasered outline inside the crystal as well, the most famous we have done is Wembley Stadium.” 

Well, that’s our round up of sports related merchandise complete. Next month we will be featuring car accessories, air fresheners, tax disc holders, car window stickers, dusters, car sweets, ice scrapers, sunscreens and much, much more.

Carole Bull

Editor   

 

 

 

 

 

 

 

 

 

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