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Senator launches The Brand Book

Posted in Company News on Tue 6 May 2014

Senator, a leading supplier of promotional writing instruments, is launching The Brand Book, a new A4 publication which provides a comprehensive way for distributors to access information on all its latest plastic and metal pen models, including sections dedicated to Senator’s digital and Eco ranges. The Brand Book also features the latest complementary writing accessories and details on Senator’s unique UK service offerings.

Included in The Brand Book are writing instruments for every purpose from budget pens such as the great value, high-performance Dart, to beautifully presented high-end gift sets for corporate gifting and employee reward and recognition. There are also new colour palettes or line extensions on over ten models, including the new Image Elegance and the Point Clear. A new image disk accompanies the book showcasing the complete range of Senator’s pen collection in all colour options.

Senator's award-winning services include express offerings comprising 5, 2 and Sameday dispatch on a comprehensive range of quality Senator pens. The wealth of Senator’s superior branding techniques and endless colour mix options offers a promotional solution to meet the needs of even the most challenging of briefs.

The Brand Book is carbon neutral and certified by the PEFC (Program for the Endorsement of Forest Certification Scheme), an independent, non-profit, non-governmental organisation dedicated to promoting sustainable managed forests through independent third party certification. This was chosen to demonstrate Senator’s ongoing commitment to sustainable development and corporate social responsibility.

Melissa Chevin, Marketing Director – UK at Senator, commented: “The Brand Book gives both existing and new customers access to our entire range of products and services at their fingertips. It will be mailed out in May, and distributors have the opportunity to request additional copies for their own mailings, all free of charge, while stocks last.”

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