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The Promotional Marketing 2006 Show

Posted in Editors Column on Thu 9 Mar 2006

The Promotional Marketing 2006 takes place at the Barbican on 21-23 March. Here are ten top tips to help you get the most out of your visit.

1. Visit the promotionalmerchandise.org.uk website in order to search for the suppliers that you think best suit your branding requirements

2. Compile a shortlist and get the companies to send you information, this can all be done using the promotionalmerchandise.org.uk website

3. Check to see if those firms are exhibiting at the relevant show

4. Make appointments to meet them face to face

5. Arrive early at the exhibition, get the show guide and sit down with a coffee to carefully plan your route around the hall

6. Allocate enough time for you to meet your contacts. You don’t want to be rushing through a meeting that may be proving to be interesting

7. Don’t feel shy about approaching people on their stands, they are all there because they want to talk to you and tell you what they can do for your company’s marketing

8. Go armed with plenty of questions, the supplier representatives will be only too delighted to show their knowledge and apply your wishes to their products

9. Wear comfortable shoes, you could be doing a lot of walking and standing!

10. After the show, check which companies have got back to you with further information or an invitation to visit them. This will show you those who seem to be on the ball and keen for your business

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